Content marketing is not a separate practice from your web marketing strategies but an evolved and more effective way to do marketing. Simply put, content is the present and future of marketing. What is Content Marketing? As defined by “Content Marketing Institute”, the leading global content marketing education and training organization, “Content marketing is a […]
17
Jun
Jun
Writing SEO content for digital marketing in order to drive up website visibility is a matter of strategy. It requires structure and preparation. As a business owner you know your product and industry the best. But are you communicating that information to your customer in the format that they best understand? That is the question […]
14
Apr
Apr
Creating a website is easy with a few clicks but maintaining one is not so much. This is why there are millions of websites online today but only a few get to rank on Google searches. Many websites even cease to exist within a few years of their inception. It takes skills, knowledge, and keen […]
10
Apr
Apr
Once you’ve created your site and made it live, you might be wondering why your website isn’t getting traffic. Simply putting content and graphics on your site and having it hosted on a live internet server isn’t the end of the story. It is your job to make your site known to popular search engines […]
05
Jan
Jan
Is it enough to compete against the business competitors to rank higher on Google? Think again! It takes only 0.05 seconds approximately for a visitor to judge your website, according to statistics. Yes, your website is competing against time to grab the potential customer. Today, a website is the first medium of significant engagement with […]
28
Dec
Dec
Getting that Google First Page Rank in 2025 has more layers to it than you thought you would need to peel off and yes, there aren’t any shortcuts. If you thought optimizing your on-page content with targeted keywords should be enough, think again. If you thought creating backlinks should be a solid propeller and you […]
12
Nov
Nov
According to Google- “Google Business Profile is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps. To help customers find your business, and to tell them your story, you can verify your business and edit your business information.” (OPTIONAL- Quoted definition everywhere) Here are […]
27
Oct
Oct
It is a must for Business entities to own a website today. Not only this but their website also needs to be aesthetically designed and functionally enhanced to stand out from the hard-hitting competition in the jam-packed virtual market. A website is the first medium of significant engagement with a probable customer; and so is […]
27
Jul
Jul
Google keeps throwing shocks and surprises to online business owners, webmasters and digital marketers or SEO professionals. If you have witnessed major ups and downs in your SEO or Google ranking between June and July, and sees no hope further, you are not alone. The credit for the turmoil of the online presence goes to […]
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