Generative Engine Optimization vs SEO: What’s the Difference?

Adapt to the future of search with Digital Sprout and powerful GEO optimization.

Search behavior has changed dramatically in the past two years. People are no longer relying only on traditional search results. Many now ask questions directly to AI assistants, chat interfaces, and generative search tools. Businesses that once focused solely on SEO services are starting to rethink their digital strategy because visibility now extends beyond search […]